“Health issues cut across the political spectrum and health tourism is an important element in promoting public diplomacy.”Dr. Zali remarked.
The Second International Congress on Development of Economic
Relations in the Field of Health with a Focus on Islamic Countries will be held
on 23-25 February 2017 in Tehran at IRIB International Conference Center.
There is a growing demand for health services worldwide
resulting in new healthcare customers who seek cheaper treatment alternatives in
developing countries. The global health tourism market is worth $60 billion and
is growing 20% each year. It is estimated that the market reach approximately $99.3
billion by 2025. The growth of health tourism has considerably influenced the
global healthcare and financial, social, industrial and environmental sectors as
well as healthcare system of the host country. Traveling to other countries for
healthcare has historical roots. Few decades ago, traveling of affluent people
to developed countries to receive medical treatment was the custom. However,
nowadays the direction of health customers is changing towards developing countries.
There is growing number of tourists who consider benefiting from affordable and
high quality medical treatment of developing countries while they are on
vacation.
In the press briefing of the upcoming congress, Dr. Zali
highlighted the importance of health tourism in public diplomacy and said:”Health
issues cut across the political spectrum and health tourism is an important
element in promoting public diplomacy. Health tourism is considered as
transnational relations that wields considerable influence across borders and
affords exceptional opportunities for public diplomacy.”
“Iran has made big strides in healthcare over the past
decades and has established the highest possible standards of care and practice
nationwide.”He added.
The President of Iranian Medical Council emphasized that for
providing the high-quality and excellent medical services for medical tourists
and making Iran the health tourism hub in our region, healthcare infrastructure
and facilities should keep pace with the economy growth and health providers
should keep abreast of the latest developments in medicine. “The former needs concrete
thinking verses abstract thinking and fostering convergence in all related
organizations to integrate and interconnect the expertise as well as resources.”
Dr. Zali noted.
“Meanwhile Muslim travelers have emerged as an attractive customer
segment accounting for 11% of global outbound spend on travel and tourism in
2014 according to the State of the Global Islamic Economy 2015/16 report. That
is why tourism service providers worldwide are actively seeking to address
Muslim tourists’ needs. Iran, as an Islamic country that shares the same morals
and virtues with Muslims around the globe can rise as the main destination of
Muslim health tourists.” IRIMC President remarked.
For more information about the congress, please click here.
Dr. Shima Naghavi, Director of International Affairs